Pokémon Go rapidly rose the American iOS App Store's "Top Grossing" and "Free" charts.[183][184] The game has become the fastest game to top the App Store and Google Play, beating Clash Royale,[185] and it became the most downloaded app on the App Store of any app in their first week.[186] Within two days of release, it was installed on more than 5% of Android devices in the United States, according to SimilarWeb,[187] According to Sensor Tower, the game was downloaded more than 10 million times within a week of release, becoming the fastest such app to do so,[188] and reached 15 million global downloads by July 13.[189] According to SurveyMonkey the game became the most active mobile game in the United States ever with 21 million active users on July 12, eclipsing Candy Crush Saga's peak of 20 million.[190] By July 15, approximately 1.3 million people were playing the game in the Netherlands, despite the app not being officially released in the country at the time.[191] On the day of release in Japan, more than 10 million people downloaded the game,[192] including 1.3 million in the first three hours.[193] By July 31, the game exceeded 100 million downloads worldwide, according to App Annie and Sensor Tower.[159][194] On August 8, Pokémon Go reached the milestone of over 100 million downloads on Google Play alone after barely 33 days on the market.[195][196]
Through in-game purchases, the game generated more than $160 million by the end of July 2016,[197] with App Annie reporting that Pokémon Go had generated around $10 million in revenue every day that month.[198] The same month, Sensor Tower reported that the game had passed more than $200 million in worldwide revenue, beating every existing record set by Clash of Clans and Candy Crush by a wide margin.[199] On August 12, 2016, the Financial Times reported that Pokémon Go reached $268 million in revenue after five weeks counting only the U.S., British, and German markets.[200] The average daily usage of the app on Android devices in July 2016 exceeded that of Snapchat, Tinder, Twitter, Instagram, and Facebook.[201] Due by the game's massive popularity, several app developers became focused on developing similar AR apps using available software development kits (SDK). By September 2, 2016, Pokémon Go had generated more than $440 million in worldwide revenue, according to Sensor Tower.[202] By September 30, it had received 500 million downloads and grossed $470 million in 80 days, according to market research firm Newzoo.[203] Pokémon Go reached the milestone of $600 million in revenue after only 90 days on the market, becoming the fastest mobile game ever to do so.[204]
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